Doha                                                                                                                                                                                                  09 Jan 2018

Organisers of Doha Jewellery and Watches Exhibition (DJWE), today announced the 15^th  edition of the exhibition will be held between 21 and 26 February at the Doha Exhibition and Convention Center (DECC). The announcement was made during a press conference held at the Shangri-La Doha Hotel, attended by senior government representatives, exhibition organisers, and exhibitors.

The six-day event, presented by Qatar Tourism Authority (QTA) and delivered by Auditoire, will feature more than 400 brands from over 10 countries bringing an extensive display of classic and contemporary luxury collections by internationally-recognised brands and designers. As one of the largest luxury exhibitions in the region, the highly-anticipated annual exhibition is expected to attract an increasing number of international influencers and key personalities from the industry.

In 2018, DJWE continues to grow its offering by introducing exclusive new experiences for both visitors and exhibitors. The exhibition’s unique workshops and bespoke events being held at the sidelines of the exhibition are set to offer visitors, luxury consumers and connoisseurs, ample opportunity to enjoy, learn about and buy their favourite pieces.

Ahmed Al Obaidli, Director of Exhibitions at QTA commented, “The Prime Minister and Minister of Interior, Sheikh Abdullah bin Nasser bin Khalifa Al Thani’s continued support for DJWE reflects our leadership’s commitment to pushing the boundaries of excellence, as one of the development and growth elements of tourism in Qatar.” He added: “This year’s edition of DJWE is being held for the 15^th consecutive year, and the large number of participants from different countries shows the confidence that international, regional and local brands have for the exhibition, as it provides a networking platform for companies and visitors in Qatar and beyond. DJWE is a great display of Qatar’s exhibition and conference infrastructure capabilities which includes showrooms, facilities and world-class organisers.”

QTA’s partnership with Auditoire for the delivery of DJWE 2018 comes as part of QTA’s efforts to support and promote the growth of Qatar’s private sector, by providing local companies with opportunities to organise exhibitions and lead the business events sub-sector.

A special pavilion for the young Qatari designers

As part of the exhibition’s commitment to nurturing young talent and creativity, this year’s exhibition returns with it’s Young Qatari Designers (YQDs) initiative, which is patroned by HE the Prime Minister and Minister of Interior.  The YQDs initiative this year will shine a spotlight on three new and three returning talented Qatari designers, by providing them with a unique platform to showcase their new collections alongside renowned international brands. The designers include Nada Al Sulaiti (Hairaat); Nouf Al Meer (Nouf Jewellery) ; Ghada Al Buainain ; Leila Abu Issa (Leila Issam Fine Jewellery); Shikha Mohamed- Al Ghla Jewellery; and  Jawaher & Hissa Mohammed Al Mannai (Ghand Jewellery).

Unique events during the exhibition

Iconic French Auction House Artcurial will return to provide watch enthusiasts, visitors and collectors with free consultations, valuations and share knowledge about the industry. Also returning by popular demand is French watchmaking expert, Objectif Horlogerie, set to showcase the art of their craftsmanship, by allowing watch connoisseurs to participate in a master workshop, which will include an accredited diploma for each participant.

This year’s exhibition will host a variety of new experiences for exhibitors and visitors, from the one-day DJWE Forum and daily industry talks, through to watches and jewellery workshops. This unique exhibition continues to maintain its position as a primary platform that has under one-roof; a collection of sophisticated and luxury brands presenting innovative solutions, that are displayed through emerging and established brands in the jewellery and watches world. In addition, the exhibition offers market insights and options for industry networking and potential new partnerships. Returning to exhibit this year are Qatar’s premier jewellery patrons, who continue to support and present their unique world-class collections; Al Fardan Jewellery Company, Ali Bin Ali group ,Al Majed Jewellery, Amiri Gems WLL and Fifty One East.